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23057156 Bibek Karmacharya Week 11

  Week 11: Final Reporting & Exit Presentation Work Placement Experience In my final week at Trekking Team Pvt. Ltd. , I focused on wrapping up my internship by compiling and presenting a comprehensive summary of my contributions and insights. The goal was to assess the impact of my work and offer strategic suggestions that the company could implement moving forward. I was tasked with preparing a marketing performance report that reflected activities from across the internship. This included: Campaign performance analysis , particularly return on ad spend (ROAS), click-through rates (CTR), and engagement trends. Evaluation of SEO progress , keyword rankings, and lead conversion sources. Analysis of client feedback , including Net Promoter Score insights and customer satisfaction metrics linked to sustainability features. I also delivered an exit presentation to the Marketing Head and the Sustainability Officer, summarizing these insights, my role across departments, and recom...

23057156 Bibek Karmacharya Week 10

  Week 10: Event Preparation – Nepal Tourism Mart Work Placement Experience This week was focused on preparing for and supporting Trekking Team Pvt. Ltd.’s participation in the Nepal Tourism Mart , one of Nepal’s major B2B tourism events. I assisted in designing the booth layout, creating visual materials, and organizing brochures and VR trekking demos. During the event, I helped manage the booth, engaged with prospective partners, and recorded lead information. This experience gave me practical exposure to event marketing , client interaction, and real-time brand representation. Key tasks included: Assisting with booth design , including layout planning and branding elements. Coordinating print and digital collateral , such as: Banners and brochures Interactive VR trekking demo setup Preparing pitch decks and info packets tailored for luxury travel buyers . Challenges faced: Managing tight print and logistics deadlines Balancing visitor engagement with data capture for follow-up C...

23057156 Bibek Karmacharya Week 9

  Week 9: ASEAN Market Research Work Placement Experience This week focused on conducting regional market research to support Trekking Team Pvt. Ltd.’s planned expansion into Bhutan and India . I analyzed trekking trends, seasonal patterns, and tourism policies, and conducted interviews with five regional tour operators . I compiled these insights into a structured market analysis report, highlighting entry barriers, competitor strategies, and growth opportunities. This task strengthened my research skills and gave me real-world exposure to international market evaluation in the tourism sector. Key tasks included: Researching trekking trends, seasonality, and tourism policies in Bhutan and India . Interviewing five regional operators to gather first-hand insights on: Regulatory frameworks Preferred travel windows Cultural sensitivities Analyzing competitor offerings and promotional strategies in these markets. Challenges faced: Navigating complex visa and permit regulations acr...