23057156 Bibek Karmacharya Week 5

 Week 5: Cross-Functional Collaboration

Work Placement Experience

This week, I worked with both the operations and sustainability teams to help align trekking services with the company’s environmental standards. My role involved reviewing trek itineraries and updating them with eco-compliance checklists covering key areas such as plastic-free policies, solar-powered lodging, and ethical labor practices.

I also supported the marketing team by integrating these sustainability features into client brochures, ensuring consistent messaging across departments. This collaboration gave me hands-on experience in working across teams and reinforced the importance of coordination in delivering a responsible tourism product.

Key tasks included:

  • Updating trek itineraries to include eco-compliance checklists.

  • Integrating sustainability features such as:

    • Solar-powered lodges

    • Zero-plastic trekking policies

  • Assisting in revising marketing brochures to reflect updated eco-practices.

Challenges faced:

  • Navigating differing priorities between the operations and marketing teams regarding timeline, formatting, and messaging.

Contribution to the Organization

  • Co-authored a refreshed brochure format emphasizing sustainability metrics.

  • Resulted in:

    • A 40% reduction in client queries related to eco-features.

    • Improved clarity for sales representatives when explaining service benefits.

  • Strengthened Trekking Team’s positioning as a green tourism brand.

Outcome:
Streamlined internal communication and contributed to a unified brand narrative grounded in sustainability.

Learning & Application of Theory

  • Applied Tuckman’s Team Development Model to understand group dynamics across departments:

    • Recognized the stages of forming, norming, and performing during collaboration.

  • Identified with Belbin’s “Implementer” team role, contributing structure, reliability, and follow-through.

  • Reinforced MBA learning about cross-functional coordination in project-based environments.

Critical Analysis & Evaluation

Strengths:

  • Brought organization and clarity to document integration.

  • Maintained open communication to ensure team alignment.

Areas for improvement:

  • Initially struggled to mediate between conflicting departmental priorities.

  • Gained experience in compromise and prioritizing shared objectives.

Reflection:
This week improved my ability to work in multi-disciplinary teams. I developed negotiation and facilitation skills and gained a deeper appreciation for the operational complexity behind seemingly simple marketing outputs.


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